Founded in 1995, DVS Shoe Company is a global footwear brand dedicated to inspiring youth to have fun and always push forward. With a new branding message and focus, DVS was looking for a site to help them regain a foothoold in the action sports industry. Sometimes it's all about the initial presentation. By using a visually driven homepage with the ability to upload fullscreen background videos, they are able to showcase their unique marketing content and also put a spotlight on moving product. Designs like the Menu and Cart fly-outs give the site a unique user experience that sets them apart from their competitors.
My roles on this project individually and as a team included concept development, information architecture, layout, design, and mobile first development with CSS3 and HTML5.View Site