AndersonsArens

Kendall Farms Ecommerce/Marketing Website (2015)

Kendall Farms is a family owned and operated business, distributing flowers to major retailers across the United States. They wanted to take the next step and sell direct to customers. The unique aspect of this project was that on top of your standard ecommerce, they wanted a subscription based service where users can have flowers delivered to them, or anyone they'd like, on a regular basis. Working closely with the creative director and Kendall's marketing manager, the goal was to keep the important functions of a standard ecommerce site, but present it in a fun and vibrant way by using colors, icons, photography, and typography.

My roles on this project included logo and branding development, UX and UI design.

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